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The Plurel Pay press kit.

Writing about group checkout, shared carts, or how people actually split a cabin? Assets and facts are below.

Press inquiries

Interview requests, embargoes, fact-checks, on-the-record quotes. Aim for 24-hour replies, faster for time-sensitive pieces.

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01Fact sheet

Quick facts.

Founded
2025
HQ
California
Parent company
Team size
3
Stage
Seed
Plurel Pay status
Live
Plurel Pay pricing
2% merchant fee (volume tiers to 1.25%) · 2% + $0.30/payment participant fee
02Brand assets

Logo, lockups, colors.

All marks are available in dark/light variants, as SVG and PNG. Please don’t recolor the Plurel Pay orange or compress the wordmark italic.

plurel pay
Primary lockup · light
SVG · PNG · 1x/2x/3x
Download ↓
plurel pay
Primary lockup · dark
SVG · PNG · 1x/2x/3x
Download ↓
Plurel Pay app icon
Mark only · app icon
SVG · PNG · favicon
Download ↓
#F26A2Eorange
#0D0F12black
#E6E1DCwarm gray
#F4F5F7light gray
#22C55Emint
Color palette
HEX · RGB · brand sheet
Download ↓
plurel pay
Geist · Instrument Serif accents
Typography spec
Brand sheet
Download ↓
Split with Plurel: primary checkout button
Split with Plurel button pack
SVG · primary · outline · dark · /api/button
Manifest ↓
Plurel Pay email header lockup
Email header · light
SVG lockup · from-name Plurel Pay
Download ↓
Merchant button assets & SDKPrimary button SVGBrand catalog JSON
03Press releases

Official announcements.

Formal releases from Plurel Inc, Plurel Pay’s parent company.

No press releases yet

New announcements will be posted here. For embargoes, interview requests, or distribution lists, email contact@plurelinc.com.

04Boilerplate

Cut-and-paste company description.

Plurel Pay is a product of Plurel Inc (plurelinc.com). It’s a checkout button for groups: shoppers can split a purchase evenly, by amount, or by item, without an app, a signup, or chasing friends afterward. Founded in 2025 and based in California.